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Marketing Wisdom From the Leaders Actually Driving Growth

Skip the theory. Get battle-tested strategies from Fortune 500 CMOs, startup founders, and the innovators rewriting the marketing playbook.

Hosted by Steffen Horst, CEO of Symphonic Digital

200+

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Unfiltered Expert Conversations
No fluff. CMOs, founders, and innovators share the real strategies behind their biggest wins (and lessons from their failures).
Actionable from Minute One
Walk away from every episode with at least one strategy you can implement today to grow your pipeline, brand, or team.
The Full Marketing Landscape
From AI and paid media to SEO, leadership, and emerging channels, stay ahead of every shift that matters.
Latest Episode

AI Personas Explained: The Secret to Better SaaS Messaging

January 15, 2026

In our latest episode of Performance Delivered, host Steffen Horst sat down with Chris Silvestri, Founder of Conversion Alchemy, to unpack how AI personas, synthetic research, and AI-assisted workflows can help SaaS teams improve messaging — or completely derail it if used incorrectly.

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Performance Delivered is Symphonic Digital's flagship podcast, hosted by CEO Steffen Horst. Since 2018, we've featured honest, insightful conversations with marketing decision-makers from Fortune 500 brands to fast-growing startups.
"Our guests share their wins, lessons learned, and predictions for what's next, helping you navigate a fast-changing digital landscape with confidence."

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